BlogGuide
Nonprofit One‑Pager: What to Include, With an Example and Template
How to write a nonprofit one-pager donors and funders read: the 6 parts to include, a real example taken apart, and a template outline to copy.
By MakeOnepagers Team
Updated · 6 min read

A nonprofit one-pager is a single page that tells a donor, funder or partner three things: what problem you work on, what you have already changed, and what you are asking them for. It is what you hand over at a meeting, attach to a first email, or leave behind after an event, so someone who has never heard of you can decide in two minutes whether to read more.
One‑Pager examples
Six real One-Pagers made with MakeOnepagers. Open any one to edit it as your own.
Grant RequestOpen this One-Pager (opens in a new tab)
Housing Delivery ReportOpen this One-Pager (opens in a new tab)
Research Funding ReviewOpen this One-Pager (opens in a new tab)
Investor UpdateOpen this One-Pager (opens in a new tab)
Case StudyOpen this One-Pager (opens in a new tab)
Employee Survey ResultsOpen this One-Pager (opens in a new tab)
This guide covers the six parts every nonprofit one-pager needs, a real example taken apart section by section, the mistakes that make funders stop reading, and a template outline you can copy.
Who reads a nonprofit one-pager, and what they look for
Most nonprofit one-pagers are read by one of four people, and each one scans for something different:
| Reader | What they look for first |
|---|---|
| A foundation or grant officer | The amount, the need, and whether your results are measured |
| A major donor | The change their gift would make, in one sentence |
| A corporate partner | Who you reach, and how a partnership would look |
| A board member or volunteer | A page they can forward to someone else |
Write for the reader you will meet first. If you have more than one audience, make more than one version: the facts stay the same, and the order changes.
The 6 parts of a nonprofit one-pager
- The ask, at the top. Say what you want: an amount, a partnership, a meeting. Funders read the ask first, so don't hide it at the bottom.
- The need, in two sentences. The problem, in numbers you can source, in your area.
- Your proof. What changed for the people you serve last year, measured. One or two figures beat a paragraph.
- Where the money goes. A short breakdown by line, so the reader can see what a gift buys.
- What they would fund. The outcome of this gift, specifically: how many people, over what time, measured how.
- How to reach you. One named person, an email and your website.
Your mission statement belongs in one line under your name, not as a paragraph. A funder learns more from your results than from your mission.
A nonprofit one-pager, taken apart
Here is a sample grant request One-Pager made with MakeOnepagers from a longer proposal. The organisation is a sample, not a real charity, but every part of it maps to the six parts above.
A sample grant request: the ask is the biggest number on the page, and the budget adds up to it.
- The ask is the largest number on the page: $180k over two years. A funder knows what this is about before reading a word.
- The need is two sentences: a third of children in the district leave elementary school reading below their expected level, and last year's program moved 71% of its cohort back to grade level within nine months.
- Where the money goes is four boxes: tutors $104k, materials $38k, space $24k, evaluation $14k. Together they make $180k, so the reader can check the math.
- What you would fund is one outcome: 2,900 children reached over two years, with an independent evaluation at the end.
- Last year's results are four figures, each against the year before: 71% back to grade level (up 14 points), 1,180 children reached (up 340), 92% attendance, and cost per child down to $58.
You can open this layout as a ready-made grant request One-Pager template.
Notice what isn't there: no history of the organisation, no list of every program, no stock photos. Every section answers a question a funder would ask.
Mistakes that make funders stop reading
| Mistake | Fix |
|---|---|
| Opening with your history or mission | Open with the ask and the need |
| Results described as "making a difference" | One measured figure, against last year |
| A budget that doesn't add up to the ask | Show 3 to 5 lines that sum to the total |
| Every program you run on one page | One page per program or per ask |
| Numbers with no source | Name the source, or leave the number out |
| Tiny text to fit more in | Cut words until it fits at a readable size |
How to make a nonprofit one-pager fast
Most nonprofits already have the content in a longer document: an annual report, an impact report or a grant proposal. The slow part is cutting 20 pages down to one without losing the numbers that matter.
You can do that by hand in Word, Google Docs or a design tool such as Canva, using the outline below. Or you can upload the longer document to MakeOnepagers, which reads the whole file, pulls out the figures and the ask, and lays them out as a designed One-Pager you can then edit line by line. It leaves out anything it can't tie back to your document, so no figure appears that your report doesn't support.
If you're starting from a grant application, see how MakeOnepagers handles grant applications and annual reports.
A nonprofit one-pager template you can copy
[Organisation name]
[One line: who you serve and where]
The Ask
$[amount] over [time] for [program]
The Need
- [Problem, with one sourced number, in your area]
- [What you do about it, in one sentence]
Last Year's Results
- [Figure 1, vs the year before]
- [Figure 2, vs the year before]
Where the Money Goes
- [Line 1]: $[amount]
- [Line 2]: $[amount]
- [Line 3]: $[amount]
What You Would Fund
[Number of people] over [time], measured by [how]
Contact
[Name, role] · [email] · [website]
For more layouts, browse our free One-Pager templates and real One-Pager examples.
Turn your annual report into a One-Pager
If your story is already written in an annual report or grant proposal, upload it and get a designed nonprofit One-Pager back in a minute or two. MakeOnepagers is free for 7 days with 3 One-Pagers included. Make your first One-Pager.
Frequently asked questions
What should a nonprofit one-pager include?
The ask, the need, your measured results, where the money goes, what the gift would fund, and one contact. Put the ask and the need at the top, because that is what a funder reads first.
How long should a nonprofit one-pager be?
One side of one page, readable without zooming. If it doesn't fit, cut words rather than shrinking the text. A second page usually means two different asks, which should be two one-pagers.
Is a nonprofit one-pager the same as a fact sheet?
They overlap. A fact sheet describes the organisation; a one-pager is usually built around one ask or one program. If you are asking for money, make a one-pager.
Can I make a nonprofit one-pager for free?
Yes. Google Docs, Word and Canva's free plan all work if you write it yourself using the template above. MakeOnepagers has a 7-day free trial with 3 One-Pagers if you'd rather it write the first draft from your annual report or proposal.
Should I include photos?
Only if a photo shows something a number can't, such as the program in action. One honest photo beats several stock images, and every image takes space from your results.




