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About this Customer Persona: Home Buyer Journey one pager template
A journey persona that follows buyers from first idea to signed deal: each stage and what they do, how stressed they feel along the way, where the business loses them and what wins them back. The sheet opens on "Journey Persona: First-Time Buyers Sam and Lee", then their journey, how they feel at each stage (1 calm to 5 stressed), where we lose them, what wins them back and what it means for us. Swap in your own figures, names and dates, set your colours, then download it as a PDF or share it as a link. Every word, number and colour is editable.
Customer Persona: Home Buyer Journey One-Pager Template
A journey persona that follows buyers from first idea to signed deal: each stage and what they do, how stressed they feel along the way, where the business loses them and what wins them back.
- Download free
- Change every word, number and color
- Download as PDF or PNG
What’s on it
- Photo
- PhasesTheir Journey
- Heat mapHow They Feel at Each Stage (1 calm to 5 stressed)
- Key pointsWhere We Lose Them
- Key pointsWhat Wins Them Back
- The one thing to act onWhat It Means for Us
Edit every word, chart and color
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