Fact Sheet Template: 8 Free One‑Pager Examples and What to Put on Yours

Every example was made with MakeOnepagers. The companies and figures are samples, but each layout is the one readers in that field expect, and each one opens as an editable template.

What goes on a fact sheet: the 6 parts

A fact sheet is not a brochure. A brochure tries to persuade. A fact sheet hands over the facts and lets them do the persuading. That's why the best ones are mostly numbers, with very few sentences. Put these six parts on the sheet, in this order:

1. A title that names the subject and the date. "Kestrel Solar: Business Fact Sheet 2025" tells the reader what they're holding and how current it is. A fact sheet with no date gets doubted.
2. Three or four headline numbers. The figures the reader would ask for first: size, revenue, customers, rating, price. Put them in a row across the top.
3. What it is, in one or two lines. What the company does or what the product is for. If it takes a paragraph, the reader stops there.
4. The proof. Results, specifications or a short list of reasons customers choose it. Facts the reader can check, never adjectives.
5. One chart or table. Sales by quarter, rates by room, five years of revenue. One picture of the trend says more than three paragraphs about it.
6. How to get in touch. An email, a phone number or a website. A fact sheet gets forwarded, and the person who receives it needs to know who to call.

If you only have room for four, keep the title, the headline numbers, the proof and the contact. Those are the parts readers look for first.

A free one-page fact sheet template

Copy this into your own document, or open one of the examples below and edit it.

Keep every line to what fits on one sheet. Anything longer, such as the full product range or the audited accounts, goes in a separate document the fact sheet points to.

8 fact sheet examples, by type

1. Business fact sheet

Edit this template

A sample business fact sheet for a home solar installer: four headline numbers, the company's impact, then three charts.

What to copy:

• Headline numbers a stranger understands. Homes installed, revenue, average system size and customer rating. Nobody needs the company's history to read them.
• One number turned into something people can picture. 29,000 tonnes of CO2 avoided means little on its own. "About 6,300 cars off the road" lands.
• A table where a chart would be too small. Revenue by state is four rows and a total, so it reads faster as a table than as a chart.

Open it: business fact sheet template.

2. Product fact sheet

Edit this template

A sample product fact sheet for a range of six bikes: each model and its price, the specs side by side, and last year's dealer orders in one chart.

What to copy:

• One card per model, with its price and who it is for. "$749, City: upright and light, perfect for commuting" lets a buyer find their model without reading the rest.
• Specs as one table, models down the side. Weight, gears, frame and sizes line up, so a buyer compares two models in a second.
• A chart of what is already selling. 2026 dealer orders by model tells a new dealer which bikes to stock first, which no spec can.

Open it: product fact sheet template.

3. Annual sales fact sheet

Edit this template

A sample annual sales fact sheet: the year in four numbers, each with its change on last year, then where the sales came from.

What to copy:

• Every headline number shows its change. "$235.2M, up 12.4%" answers the next question before anyone asks it.
• Who buys, in three facts. The core buyer's age, the top region and the number of new customers describe the market without a paragraph.
• The plan beside the result. 2026's plan next to 2025's actuals, quarter by quarter, shows the sheet is about what happens next as well.

Open it: annual sales fact sheet template.

4. Sales team fact sheet

Edit this template

A sample sales team fact sheet for six months: units by product, revenue by rep and how close the team is to target.

What to copy:

• Progress against the target as one figure. "74%, $1.52M of the $2.05M half-year target" is the line a sales director reads first.
• Revenue by rep, highest first. The ranking makes the conversation about the team, not about one name.
• A trend line for the rate that matters. Win rate climbing from June to November shows whether the team is getting better, not just busier.

Open it: sales team fact sheet template.

5. Hotel fact sheet

Edit this template

A sample hotel fact sheet: a room photo, the facts a planner checks first, the rates and who to call for groups.

What to copy:

• "At a glance" as a list, not a paragraph. Rooms, opening year, rating, check-in and check-out. A travel planner checks these in five seconds.
• Rates in a table with a "from" price. Each room type, how many there are and the lowest rate.
• A contact for the people who book in bulk. Groups and events get their own email and phone, because they're the readers a hotel fact sheet is really for.

Open it: hotel fact sheet template.

6. Media kit fact sheet

Edit this template

A sample media kit for a newsletter and podcast: the audience in numbers, who they are, and what each ad costs.

What to copy:

• The audience before the prices. Subscribers, open rate and plays come first, so the price reads as fair when it arrives.
• Proof from a survey, with its size. "12 in every 20 readers, 2026 reader survey of 3,100" tells an advertiser where the number came from.
• Three options with prices on the sheet. A slot, a read and a bundle. An advertiser can book without asking for a rate card.

Open it: media kit template.

7. Financial highlights fact sheet

Edit this template

A sample financial highlights sheet for a board: four results, five years of each, and the one sentence that sums them up.

What to copy:

• Every chart uses the same five years. The reader compares revenue, income, cash and return without adjusting to a new scale each time.
• The latest year in a darker color. The eye goes straight to FY2025 in all four charts.
• The takeaway written out. "Online grew from 16% to 33% of revenue in five years" sits at the bottom, so nobody has to work it out.

Open it: financial highlights template.

8. Company overview fact sheet

Edit this template

A sample company overview: who the company is in two lines, what drives it, its size in four numbers and its story in four dates.

What to copy:

• "Who we are" in two short lines. What it makes, where it sells and how fast it delivers.
• Mission, vision and purpose side by side. Each in one sentence with a label that says what it means ("why we exist", "where we are going").
• History as four dates. A timeline from the first kitchen to 2,700 stores replaces a paragraph about the company's past.

Open it: company overview template.

How to make a fact sheet in 5 steps

1. Pick the one reader. A buyer, a reporter, an investor or a new hire. Each wants different facts, and a sheet for all of them helps none of them.
2. List the questions that reader asks first. "How big is it?", "What does it cost?", "Who uses it?" Those answers become your headline numbers.
3. Gather the numbers with their dates. Every figure on a fact sheet gets checked by somebody, so use the latest one and say which year it's from.
4. Choose one chart that shows the trend. Sales by quarter for a business, rooms filled for a hotel, pre-orders for a product. Pick the trend that answers the reader's main question.
5. Cut to one page, then add the contact. If it doesn't fit, drop the weakest fact, never the contact line.

If you already have the facts in a report, a deck or a spreadsheet, MakeOnepagers builds the sheet from your file, using only the figures in it, and you edit from there.

Fact sheet mistakes that get it ignored

• No date. A reader can't tell whether "$61.8M revenue" is this year or five years ago, so they trust none of it.
• Paragraphs instead of numbers. If the facts are buried in sentences, the reader leaves before finding them.
• Adjectives instead of proof. "Industry-leading" is a claim. "4.8 of 5 from 1,900 customers" is a fact.
• Five charts. One chart is read. Five charts are scrolled past.
• No contact. The sheet gets forwarded to someone who wants to buy, write or invest, and they don't know who to call.

Fact sheet vs one-pager vs brochure

A fact sheet is a kind of one-pager: one page about one subject. What makes it a fact sheet is the content, which is mostly numbers and checkable facts with little selling copy. A brochure is the opposite: pictures and persuasive copy, often folded into several panels. A sales one-pager sits in between, with the facts arranged to answer a buyer's objections. If your reader will compare you with someone else, a fact sheet is the right choice, because facts are what they compare.